Denim Decoded

Denim’s story begins long before the California Gold Rush. Its earliest chapters are tied to indigo, a crop cultivated and dyed by enslaved Africans whose expertise and labor laid the foundation for what would become one of the most enduring fabrics in fashion. Over time, denim evolved from workwear into a cultural staple—claimed, redefined, and styled across communities. Today, designs go far beyond your casual pair, with denim reimagined into blazers, dresses, jumpsuits, and even shoes. Finding the perfect pair of jeans can be a breeze with a few precise measurements and guided knowledge. Check the “Sizing Considerations” section to find your fit information and helpful considerations, and see the comments under each look for more fit and styling tips.